71 & going strong

No Seating Place

No Cutlery Crockery

More than 70 flavors

Pay by Cash Only…no digital payment mode

No parking available

Most visitors to Mumbai would have understood: I am talking about the one & only K Rustom Ice-cream parlor. Is there any dessert more universally loved than the ice-cream? Rustom’s small take away counter is forever crowded. The servers are so busy that they give you a few seconds to tell your order. Take your money. And then they are off. To put the delicious ice-cream slabs in wafer biscuits on the counter just behind. Under the most watchful eye of a frail, yet tough Parsi old lady. She would verify orders from 4/5 servers crowded behind the counter. Take & return cash. Then the server turns around to the massive service counter, puts the slab of the flavor you asked for, in between 2 paper-thin wafers. And then hands you a piece of heaven!!

This iconic ice-cream parlor, K Rustom is in the Stadium Building, opp. Chuchgate station, enroute to Marine drive. Those of you who have experienced the K Rustom magic will agree with me that the ice-creams are heavenly, the flavors totally authentic, the ice-creams smooth & creamy. While others may swear by the many other icons of Mumbai viz. Gateway of India; Hanging Garden, Marine Drive, Rajabai Tower, CST Terminal building to me, it is not surprising that, this humble eatery ranks amongst the top addresses which define Mumbai & get it the reputation of the City of Dreams. K Rustom’s’ ice-cream & its glass of sweet curds rank right amongst the top of the list that make Mumbai what it is.

Echoing the famous Pune bigotry, K Rustom can loudly proclaim,” We have NO branches”. In the historic Brabourne Stadium Building, in the North Stand, facing main Veer Nariman Road, leading to Marine Drive , K Rustom has Shop no 6 which is 3070 sq feet area with a 950 sq feet mezzanine. Come to Churchgate, Stand in the messy que, get your ice-cream, eat standing on the footpath with the ice-cream dripping on your fingers & hand by the time you finish. And then wonder whether you will brave the crowds again & go through the whole rigmarole of order & delivery to have one more different flavor. Every time you have an K Rustom ice-cream it leaves you wanting more. This sentiment, every visitor to K Rustom will echo.

K Rustom holds a special place in the hearts of Mumbaikars, with many families considering a visit to the parlor a cherished tradition. Recently it made the list among the world’s 100 top ice cream spots. Let’s take a look back at where it all began. K Rustom was founded in 1953 by Mr Khodabux Rustom Irani, fondly known as K Rustom, who had a passion for creating delectable ice cream. The shop originally opened its doors as a shop selling everything from medicine to cotton wool but the family soon realized that their beach-adjacent location brought a lot of tourists & ice cream would be a popular attraction.

From the very beginning, K Rustom was committed to crafting premium quality ice creams using traditional methods & the finest ingredients, setting the stage for its enduring success. The Parsi/Irani thirst for perfection in all that they do, resulted in top-class quality ice-creams which have stood the test of time. The supporting cast of the show is their crispy wafers, sourced from Pune and Hyderabad responsible for a combination that has captured the love of many generations. This was a first in Mumbai and obviated the need for porcelain dishes which were expensive & prone to breakages. With the wafer sandwich idea, K Rustom had to just serve & the customer was off. making place for the next buyer to fight their way to the counter!!

Not that it has been a smooth journey for K Rustom all along. Since 1996 CCI & K Rustom have been in courts. A Small Causes Court in Mumbai had, in April 2022, directed K. Rustom to vacate the premises. The Cricket Club of India (CCI), had filed a suit submitting that the club requires the premises given on rent to K Rustom for its own activities. The Small Causes Appellate Court stayed the order on the grounds that K Rustom had no other premises to run their business. CCI went to the High Court. All Mumbaikars heaved a sigh of relief when in 2023 the High Court refused to intervene in the matter and K Rustom continues to do it’s business from the same premises as 70+ years ago.

So the K Rustom magic continues unabated. There are more than 70+ flavors served today. And all pocket friendly. Depending on the flavor one ice-cream slab costs anywhere between Rs 60 & Rs 100 today. Beginning with creamy Vanilla & Pineapple (which was their most selling flavor for long) they have graduated to more exotic flavors like Kiwi, Peru (Guava), Chocolate Mint, Coffee & the like. Toffee & Almond Crunch are all time favorites as also the Seasonal flavors they added like strawberry, chickoo & mango. Today apparently the Crunchy Walnut is a hot selling item.

K Rustom, while it can boast as the oldest ice cream shop in Mumbai, is not merely a dessert stop; it is a living testament to the city’s history and its love for timeless indulgences. As the years pass, K Rustom remains a cherished destination for those seeking a taste of the past, offering a delightful journey through flavors that evoke memories & emotions. My father took his beloved to K Rustom ice-cream in their courting days. So did I. And now my daughter too stops there. The story of K Rustom is a reminder that some things are meant to last forever, and its place in Mumbai’s heart is firmly etched as an enduring symbol of joy, tradition, and deliciousness.

So rush to K Rustom & enjoy their fare. Again & again. You will thank me with a satisfied belly & cream-filled lips vikas

PS1 : My Cuttack friend Daduly & his wife wanted to tour Mumbai icons and that took us to K Rustom recently. It was Daduly’s idea that I capture this living icon of Mumbai in a blog. So here goes

PS2 : Thanks to Upenbhai my other school friend who paid for the ice-creams.

22 Replies to “71 & going strong”

  1. oh shoot! I now need to catch a train to “Bombay” and get off at V.T. and take a kali-peeli to K Rustom….

    You brought back lovely memories of times spent eating icecream there not only with uncles and aunts but also with grandparents, granduncles and aunts… Sadly, we cousins grew apart as we moved to different cities …

    lovely blog! Thanks!

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  2. Great memories of this place. Used to get there all the way from Mulund with friends to have this. In the 90s used to visit this place a little more frequently. Once my friends left India, it was only on their yearly or visit we used to go back there. There is something magical about this place and it’s ice cream. For me the ice cream holds real warm memories of time spent with my best friends.

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    1. Anthony Understand every word you wrote and emthasize with you about the thing you are missing
      Friends & Fun, Food & Mischief are all always interlinked
      Hope you get back the good days soon

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  3. Very interesting Vikas sir, as always. I was reading this posted in the morning at around 10 AM and my mind was already planning to reach out to K -Rustom …..the power of your writing and emotions . Enjoyed a lot

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    1. Thanks Doc for your most kind words. When I began blogging 4 years ago, I used the Bard’s inspiration. ” Fool, look in thy heart & write” I have always tried to be true to my heart And that is why the words flow and readers connect. Thanks once again for your support

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  4. Awesome piece Vikas, loved reading it as it brought some great memories of my college days nearly fifty years ago ! I was in Sydenham and we would often go to KR – at least once a fortnight.
    Karen and me have been planning to go into town for lunch (last 10 years 😁) and always plan to end lunch with KR. Your blog has motivated me to execute our plan of spending a day on n town 😊

    Shrikant

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    1. SSD

      yes that eatery created long term memories for many of us

      we in Thane have to make a day trip to reach Churhgate

      but you at Bandra have really no excuse to delay the trip for 10 years

      hope 2025 sees you n Karen in town n at akar

      remember IceCream melts

      As does life

      So enjoy while it lasts

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    2. SSD

      yes that eatery created long term memories for many of us

      we in Thane have to make a day trip to reach Churhgate

      but you at Bandra have really no excuse to delay the trip for 10 years

      hope 2025 sees you n Karen in town n at akar

      remember IceCream melts

      As does life

      So enjoy while it lasts

      Like

  5. Oh My God, VSS! You tickled my tongue buds and, stirred by memories of the place. 42 years back, I was working at Nariman Point. It was our routine every Friday, to have soup at Kemlin Restaurant and enjoy sandwich ice cream at K Rustom. It was called sandwich ice cream because it was served in between two things wafers as you have mentioned. Even during monsoon and winter, we enjoyed that. It is amazing experience and routine to cherish. The taste at K Rustom is the best. I do not remember to have had an ice cream as delicious as that at K Rustom. Truly nostalgic. Thank you for taking me down the memory lane.

    Liked by 1 person

    1. Milind thanks for your comment

      You were lucky to have worked in Nariman Point

      for us it was always a trip to reach there

      but still totally worth it

      I agree none of the icecreams today come anywhere close to KR

      The other taste I always remember is the Parsi Dairy Kulfi

      fortunately that is now available in Nature Basket in Meadows

      that has become our std dessert when we have guests

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  6. Vikash.. beautifully written but I am really upset that neither you nor Upen have taken me there.. Next time I want to make sure that I have the melting taste

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  7. Thank you Vikas for such a lovely simple story told from the heart and taste buds Growing up in South Mumbai in the 50 and 60s what better way to round off an outing than to go to KR and enjoy their pocket friendly delicious icecream

    Liked by 1 person

  8. Kabhi humey bhi le chalo. Totally agree. Have been there with many people from many generations and have come away satisfied every time. Thanks for the capture

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